Digital Elements offers Search Engine Optimisation (SEO) techniques that can help you improve your website’s visibility on search engines, such as Google.
Our approach is to address issues that can affect ‘organic’ performance and we align our 3-step methods with the priorities that Google outlines, such as mobile search optimisation – which has now surpassed desktop search.
With Digital Elements, Step-1 is the ‘fundamental SEO’ work, which is part of our web design & development process. This step includes essential technical processes, keyword applications for essential content, and is also part of our copywriting and/or proof reading services that we offer as well as other essential techniques.
Once the website is launched, we investigate the website’s organic performance during an initial testing period and at the end of this period, our clients have the option to choose from our post-launch web packages where we can conduct SERP analysis and accordingly, this is where we start Step-2, the ‘intermediate level SEO’ services. This service will continue to focus on the website’s organic performance by utilising specific tools and techniques that we have identified throughout our years of experience. This process can be repeated every 3-6 months based on the size of the business or the our client’s online activity level.
The final step is for active businesses, where we offer tailored solutions which include further organic elements as well as inorganic activities – i.e. via Social Media Marketing (SMM); Search Engine Marketing (SEM) and Email Marketing (EDM).
We are also open to assist businesses that prefer not to change their current website – built by another party, and would like to improve its performance. After our initial review of the their website, if we see potential with the current CMS, then we would conduct an initial web maintenance service before we move on to the above listed SEO management activities.
To contact us for more information about our SEO services, please click here