Digital Elements offers a wide range of Search Engine Optimisation (SEO) techniques that can help improve your website’s visibility on search engines, such as Google.
Our approach is to address issues that can affect ‘organic’ performance and we align our 3-step methods with the priorities that Google outlines, such as mobile search optimisation – which has now surpassed desktop search.
With Digital Elements, Step 1 is the ‘fundamental SEO’ work, which is part of our web design & development process. This step includes essential technical processes, keyword applications for essential content, and is also part of the copywriting and proofreading services we offer – as well as other essential techniques.
Once the website is launched, we investigate the website’s organic performance during an initial testing period and at the end of this period, our clients have the option to choose from our post-launch web packages where we can conduct SERP analysis. This is where we start Step 2 – the ‘Intermediate Level SEO’ services.
This service will continue to focus on the website’s organic performance by utilising specific tools and techniques that we have identified through years of experience. This process can be repeated every 3-6 months based on the size of the business or the our client’s online activity level.
The final step is for digitally-active businesses, where we offer tailored solutions which include further enhancement of organic elements of website. With this process, we also provide sound technical support to our client’s inorganic activities – i.e. Social Media Marketing (SMM); Search Engine Marketing (SEM) and Email Direct Marketing (EDM).
The above steps are our standard offerings for clients who have engaged us to design and develop their websites and also host their digital assets with our locally-managed and highly-secured private server.
We can also assist businesses that might prefer not to change their current website – built by another party – but would like to improve its performance. After our initial review of the website, if we see potential with the current CMS, we would then conduct an initial web maintenance service before we move on to the above listed SEO management activities.
To contact us for more information about our SEO services, please click here
Digital Elements creates powerful UX (user experience) and stunning UI (user interaction) website designs right here on the Sunshine Coast. We focus on the overall design that not only compliments your brand – but adds considerable equity to it. But what makes our approach especially effective is our attention to detail that ensures increased usability […]
Digital Elements develops custom designed WordPress websites which are created to meet our clients’ specific requirements – with each of our sites having unique functionality. Our websites are highly functional, use the latest software technology and utilise the greater performance of our own server to deliver a better quality user experience. Accordingly, each of our […]
Digital Elements runs our own in-house web and email hosting server based in Brisbane, Queensland and managed for optimum performance and security. Our hosting plans are straightforward and let our clients focus on what they are good at while we deal with the technology side of their web or email systems to ensure consistently fast […]
Digital Elements runs regular security update programs for WordPress and Drupal platforms – as well as troubleshooting other technical issues. Keeping your site up-to-date and secure is an absolute necessity in an age when hackers and bots are constantly looking for loopholes to gain entry and utilise your website or hosting for nefarious purposes. Our […]
Digital Elements conducts Search Engine Results Pages (SERP) analysis in order to improve a website’s ranking on search engines such as Google. There are a plethora of SEO managers in the market and ultimately the market is divided into; the technicians trying to outsmart Google and the technicians who work with Google’s commercial agenda – […]
WordPress is a strongly supported open source platform that offers countless opportunities to add functionality to a website. However, some ‘off-the-shelf’ add-ons (or ‘plug-ins’) may not be ideal or the safest option for our clients’ requirement. In these cases we have qualified in-house programmer who has the skills to develop custom programs and applications to […]
At Digital Elements, as part of our White Label service, we regularly assist other agencies – as well work directly with clients on their existing websites – if they require design adjustments. We find there are common problems with third-party web assets, such as the CMS management process hasn’t been well planned during the development […]