…First, we have to cover the fundamentals of digital marketing; every established business has some level of brand equity, and this equity reflects on the business website’s SERP (search engine ranking page) performance.
Web3 is powered by blockchain technology, allowing decentralised ownership — meaning no single company owns your data or controls your access. Instead, you have a digital wallet (like a personal passport for the internet) that lets you join communities, prove ownership of digital assets, and access exclusive content and benefits….